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Boost business by going green

Today, businesses are putting greater efforts into sustainability endeavors such as reduced waste or recycling programs. Such practices have been found to not only benefit the community and environment, but business as well. 

In 2009, the Environmental Protection Agency (EPA) released its report "Smart Steps to Sustainability: A Guide to Greening Your Small Business," which cites research that has found consumers concerned about hazards in the environment "seek out businesses that address those issues through efforts aimed at sustainability."

Depending on the type and size of the business, sustainability efforts can differ widely. Fran Teplitz, director of social investing and policy for Green America, suggests that businesses could use eco-friendly packaging, increase recycling initiatives, or even focus on using less energy. 

Teplitz notes that these practices can reduce overhead from increased efficiency, increase employee motivation and better public relations. 

Ignoring the public's demand for sustainability can also have costly consequences. "A business that's operating in an environmentally unsound manner could risk lawsuits, from the EPA or a local agency," Teplitz told the Poughkeepsie Journal. Businesses that also negatively affect their environment can also face resistance from the community. 

Fortunately for busy small to midsize business owners, sustainability programs do not have to represent a large investment in time. By encouraging employees to bike or walk to work and focusing on eliminating office waste, businesses can be a part of the fight for a greener, brighter future.

Companies can also drastically reduce their overhead, eliminate lengthy commutes and forgo expensive office leases by utilizing virtual office services from On Point Executive Center. We are a full-service business solution that goes far beyond most "space for rent" executive suites, and can help you reach both your sustainability and business goals. 

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